Praga

The Praga brand is a part of Czech history for over 100 years. We are very proud that we were able to dig through its history, discover interesting moments and apply the gained knowledge when redesigning the brand. When we let the logo out in the open world it has come back in the most awesome of locations. It jumps across dunes of Dakar rally or flies around racing circuits on the helmet of an F1 driver Romain Grosjean.